STRENGTHS
Powerful record of marketing, advertising and sales promotion excellence, creative writing (won too many ADDY awards to list), strategic marketing planning, sense of humor.
EXPERIENCE
Jess Farber Advertising
Coral Springs, FL
Advertising Agency
President: 5/08 – present
First Marketing
Pompano Beach, FL
Marketing Communications Company
Senior Copywriter/Brand Manager: 8/02 – 5/08
Seta Corporation
Boca Raton, FL
World’s Largest Jewelry Catalog Co.
Copy Chief: 10/00 – 8/02
Learning Pays.com
Ft. Lauderdale, FL
Education Tech Company
Marketing Manager: 1/98 – 10/00
Southland Advertising South
Ft. Lauderdale, FL
$21MM Ad Agency
Director of Marketing/Creative Director: 9/93 - 1/98
Bernstein Rein Advertising
Kansas City, MO
$150MM Ad Agency
Account Supervisor
Ft. Lauderdale, FL office: 11/90 - 9/93
Earle Palmer Brown
Bethesda, MD
$310MM Ad Agency (formerly Forsyth & Connors)
Account Supervisor
Ft. Lauderdale, FL office: 6/88 - 11/90
Emerson Lane Fortuna
Boston, MA
$25MM Ad Agency
Senior Account Manager/Copywriter: 6/85 - 6/88
Cosmopulos, Crowley & Daly
Boston, MA
$25MM Ad Agency
Senior Account Executive: 1/81 - 6/85
Filene's
Boston, MA
Department Store Chain
Publicity & Special Events Director: 4/75 - 1/81
Copywriter 7/74 - 4/75
EDUCATION
Harvard University Extension School
Cambridge, MA 1986 - 1987
Marketing Courses
Curry College
Milton, MA 1974
Bachelor of Arts in Business
Administration, Marketing Major
Jess Farber has been a consummate marketing and advertising professional for over 30 years. He began his career as a copywriter and then publicity director for Filene’s Department Stores in Boston where he won numerous creative and public relations awards. He later worked in both creative and management positions for some of Boston’s top advertising agencies including Cosmopulos, Crowley & Daly, and Emerson Lane Fortuna.
Jess helped develop successful advertising campaigns for many prestigious accounts including BASF Audio & Video Tapes, Thom McAn Shoes, Encore Computers, The Christian Science Monitor and Center, Commercial Union Insurance, Mass Mutual Insurance and many other national, regional and local clients.
In 1988 Jess moved to South Florida where he joined Forsyth & Connors/Earle Palmer Brown in Fort Lauderdale as account supervisor and copywriter. Bernstein Rein, a Kansas City based advertising agency, brought him on board in 1991 to supervise a major portion of their $60 million Blockbuster Entertainment and Video account. He helped open, then headed up Bernstein Rein’s Fort Lauderdale office.
Jess was later senior copywriter/creative director for Southland Advertising in Fort Lauderdale where he won 12 ADDY Awards from 1996 through 1998 for a variety of clients. He also provided powerful concepts and copy for the clients at The AdPros Group in North Miami Beach. In 2000, Jess was marketing manager for Learning Pays.com, a leading education technology company. He helped develop marketing, advertising and public relations plans, branding and creative materials and ad campaigns. Jess was also copy chief for Seta Corporation in Boca Raton, the world’s largest jewelry catalog company, consultant/brand manager for NurseVillage, a Cross Country, Inc. branded Website and senior copywriter/brand manager for First Marketing in Pompano Beach. In 2008, he started his own advertising company servicing small to medium sized businesses.
Besides Blockbuster Entertainment, Jess has also managed, supervised and/or written copy for Northern Trust Bank, International House of Pancakes (Florida), International Bioscience Corporation, three divisions of Motorola pagers, Cleveland Clinic of Florida, Baracuda Pool Cleaners, PAX TV and many other Florida-based accounts. He has worked on virtually every type of business and is widely well respected in the advertising industry.